Ah-ha! And fried ice cream.

If you’ve ever had fried ice cream, real fried ice cream, you know that it really doesn’t make sense as a party dessert; it’s time consuming to make, it’s ugly, it’s so lack-luster unimpressive and unassuming. You scoop, freeze, roll, freeze, dip, freeze, roll, freeze, dip, freeze, roll, freeze ad infinitum– and all for a glorious 15 seconds in hot oil and sprint to the table for an ephemeral treat.

Websites are like fried ice-cream, at least at the moment that’s my best analogy. You can tinker with the guts, you can dress up the exterior, you can arrange it all nicely on the plate with a drizzle of caramel, but all too soon it’ll look dated, it becomes burdensome, the edges will sprawl out just a little too much and your guests will question your sanity in serving it up.

I think trying to cover up the melting with whipped cream and cherries is a bit excessive. On second thought– maybe it’s not excessive, just not my style. Instead, I’ll make fried ice-cream again and work on serving it faster the next time, and I take the same approach to websites, the changes are drastic, but I think if it improves the flavor and experience that it’s worth the extra work.

Filed under food, site design, website |